Frontend Engineering Portfolio

As an all-in-one platform, Splash has built-in website editor for event pages, form editor, tickets and registration platform, CRM, integrations, email builder and sender for transactional and marketing, and in-app integrations with virtual event providers.

During my years as software engineer and later as an engineering manager, I worked in all kinds of projects and with many types of technologies: frontend, backend, databases, queues, platform tooling, design system... Through this experience, I learned the fundamentals and pitfalls of building SaaS platforms for enterprise users, and it shaped the way I approach projects to this day.

My main contributions as an engineer were the stabilization and evolution of the website editor, modernization of frontend and backend codebases, implementation of the registration confirmations module, implementation of Splash's "growth machine" combining registrations and sign-ups, and the implementation of tooling and processes for improving developer-experience.

Developed during the first weeks of the pandemic, alacartadigital brought a solution to restaurants that quickly needed to digitalize their menu and make it accessible via QR codes. We needed to provide a super intuitive interface, but customizable enough to solve various use cases and capable of using the same branding as its restaurant.

Alongside Cristian C and Kelvin S, we built a Next.js application that optimized ease of use and page speed. It included brand customization of colors and typography with live preview, an integrated QR code generator, paid subscriptions, and enough admin controls so that the founders wouldn't depend on developers to operate the platform.

The project has become a successful company powering hundreds of thousands of menus in Spain and Latin America.

After is an online memorials platform. Its frontend not only needs to be easy to use and fast, but it needs to be smooth and delightful enough to evoke nostalgia and positive feelings.

I took on the project to stabilize the product, since at that time it had a lot of issues, and to increase user adoption.

• Fix all outstanding issues
• Improve the user experience
• Simplify user flows to prevent users dropping off and boost sign-ups
• Implement email nurture sequences to encourage users to come back
• Implement SEO on all pages and monitor it via Google Search Console
• Migrate the codebase to TypeScript to eliminate type issues and deliver more quickly with confidence